We Built Austin Out of LEGO® at SXSWedu

During SXSWedu, we help create a LEGO version of the City of Austin with the help of teachers, school administrators, and students.

We started with one building and watch the evolution throughout the event.


A high school band even came by.

Super Bowl LII: LEGO Bow Tie Building Contest

HI Eagles AND Patriots FANS!

In honor of the Philadelphia Eagles and the New England Patriots making it to Super Bowl LII, we are giving away Play-Well Bow Ties made out of LEGO® Materials to 2 fans of each team as part of our Super Bowl LEGO Bow Tie Building Contest!  If you win, you will be one of the few fans in the country that has a LEGO Bow Tie of your team.

Philadelphia Eagles


New England Patriots


Here is how to participate:

  1. Create something out of LEGO that represents your team and your love for your team
  2. Take a photo or a video of LEGO fan creation
  3. Post the picture/video and tag us on one of our social media pages, using #playwell:

If you don’t have any of these social media platforms, no problem.  Just email your photo to jessi@play-well.org and we will post it.

We will take submissions until the kickoff of the Super Bowl at 6:30 PM EST on Sunday, February 4th, 2018.

If you need inspiration, here are examples of what fans have built in the past for their NFL teams out of LEGO:

Good Luck In The Super Bowl!

Celebrating International LEGO Day At Austin Public Library

On Sunday, January 28th, 2017, we will be celebrating International LEGO Day with families at Austin Central Library.  Families have the opportunity to build the city of Austin out of 40,000 LEGO Pieces.

Location: Austin Library Special Event Center, First Floor, 710 W. César Chávez St., Austin, TX

Time: 1:00 PM – 4:00 PM

Click HERE for more details.

Here is our last City Build in Austin, TX.

AWS Attendees Built The Longest LEGO GBC Build Ever Done In The City Las Vegas

At AWS re:Invent 2017, we helped AWS attendees build the longest LEGO Great Ball Contraption ever done in the city of Las Vegas.  It was made up of 84 individual modules and contained over 48,000 LEGO® pieces.  We also provided a Pinewood Derby Track, where attendees could race LEGO® vehicles for prizes.  Check out what they created:

Here is the entire LEGO GBC Run

Pinewood Derby with LEGO® Materials


Press Advisory: Building Washington D.C. out of LEGO To Bring The Community Together

In the midst of all the saddening news around immigration, DACA, the pending Supreme Court decision regarding the travel ban, and discussion around what it is to be an American, there is an event on the outskirts of the politically divided beltway that represents the exact opposite of these storylines.  In Silver Spring, MD a community is deciding to come together by playing, despite their differences.
On Saturday, September 16th, 2017, at the Silver Spring International Middle School, recently resettled refugee families will be building the towns, villages, and cities that they recently left out of LEGO bricks.  The International Rescue Committee Silver Spring has been working closely with these families as they get acquainted with their new homeland.
Later that day, the IRC Silver Spring will be inviting local families from the Silver Spring Community to meet their new neighbors and together they will build Washington D.C. out of 40,000 LEGO® pieces. The event revolves around connection, community, and play.
Date: Saturday, September 16th, 2017
Time: 1:30 PM – 3:30 PM
Location: Silver Spring International Middle School, 313 Wayne Avenue, Silver Spring, MD 20910
Press Contact:
Preethi Nampoothiri, Deputy Director
International Rescue Committee Silver Spring
Here are examples of Play-Well’s other city builds:

Attendees Playing Well At VMworld 17

At VMworld 17, VMware’s largest thought leadership and education event of the year, attendees got an opportunity to not only learn, but also play.  When not in sessions, attendees got the chance to build with over 70,000 pieces of LEGO, as well as create their own LEGO Minifigure to take home.  Here are some of the highlights of what was created: